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Android Marshmallow vs iOS 9 comparison: Google Now vs Siri

Developments in the voice-assistant technologies of both Android and iOS are a crucial battleground. Both companies have something to brag about in this area with Android Marshmallow and iOS 9.
Google Now's star feature for Android Marshmallow is Google Now on Tap, which in early June we declared as Android's coolest feature. With the feature, Google Now will understand the context of your question based on the app you're in, so when listening to music you can just ask "is he alive?" or "what's his real name?" to find out those details about who you're listening to.
Alternatively, holding down the home/Google Now in a text message where someone's asking about where you want to eat that night will instantly bring up nearby restaurants without you having to say anything.

Google Now on Tap will be a central feature of Android Marshmallow. / © Google

Siri is making similar contextual advancements in iOS 9. If you have a meeting coming up with someone in a few hours, Siri can use the data from your e-mail and add that person to your home screen temporarily so you're just one tap away from calling them.
If you get a call from an unknown number, Siri can also use information on your phone and in your e-mails to suggest who that person might be. Siri has been supercharged to search through all of your iOS software, including iTunes, apps and contacts. Kind of like what Google Now has done since Android KitKat back in 2013. Ahem

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